Every other software company on this page of Google would have invented a plumber called Dave and a 47% improvement. We have not. Heoka is early and has no customer stories it is allowed to publish, so here is the honest version: three worked scenarios, built from situations UK firms actually describe to us, showing exactly what happens overnight and what lands on your phone in the morning.
Two reasons. The first is that we do not have any worth showing yet, and a quote from a company that does not exist is a lie you would find out about later. The second is that inventing them is against the law: the Digital Markets, Competition and Consumers Act 2024 bans fake reviews outright, and the CMA can fine up to 10% of turnover without going to court.
So the page you are reading shows the mechanism instead of the applause. If you want proof rather than a story, the place to look is what happens when you say no, which sets out the send boundary, the data boundary and the gaps we have not closed yet.
Illustrative example. Not a named customer and not a claimed result.
Mechanical and electrical fit-out. Stage payments on 30 and 60 day terms, retention held on most jobs, and a main contractor who pays on their run date rather than your due date. Invoices go out of Xero on time. Nobody follows them up until the owner opens the laptop at the weekend.
Chasing needs the job reference, the application number and the right person in accounts. That is ten minutes of digging per invoice before a word is written, so it does not happen on a Tuesday.
A short list on the phone over the first coffee. Each one is read, then sent, edited or skipped. The ones that are simply not due yet are not in the list at all.
The main contractor relationship is the business. So drafts wait for the owner to read the exact words. Approval is per message, every time.
Illustrative example. Not a named customer and not a claimed result.
Retainers and project milestones. Invoices are small enough that chasing feels petty and frequent enough that the total is not small. The account lead knows the client personally, which is exactly why the reminder never gets written.
It is not a memory problem. It is an awkwardness problem. The email needs to sound like the person who normally writes to that client, not like a debt letter.
The founder reads four drafts, changes a sentence on one, skips one because the client called yesterday, and sends the other two. Under a minute.
The awkward part stays human. The software writes it, the person decides whether the relationship can take it today.
Illustrative example. Not a named customer and not a claimed result.
Repeat trade accounts buying weekly at £300 to £1,500 a time. Any single overdue invoice is too small to stop the day for. Forty of them is a month of wages sitting in other people's banks.
The work is volume, not difficulty. A credit controller would fix it and cannot be justified on the margin, so it falls to whoever has a quiet hour, which is nobody.
Twelve drafts, one per account. Approved as a batch after a read, apart from the two on stop.
No account is escalated automatically. Putting somebody on stop is a commercial decision, so it is offered, never taken.
Read the three together and the business type stops mattering. What changes is the wording and the rhythm. What does not change is the shape.
The ledger and the sent folder, every night, whether or not anyone had time.
Chasing somebody who is inside terms is how you lose a customer. It checks first.
The right rung of the ladder, in the tone that thread is already in.
Drafts wait for you to approve, edit or skip. You can let routine reminders send on their own.
No. These are worked scenarios built from common UK small business situations, and they are labelled as such on the page. Heoka is early and has no published customer stories yet. When there are real ones, with permission and real names, they will replace these and the page will say so.
Because we do not have any we can stand behind, and made-up praise is both a lie and a breach of the Digital Markets, Competition and Consumers Act 2024, which bans fake reviews. Showing the shape of the work honestly is more use to you than a quote from somebody who does not exist.
Businesses that invoice other businesses on credit terms, use Xero, and have nobody whose job it is to chase. That covers trades and subcontractors, agencies and consultancies, and trade suppliers with repeat accounts.
Yes, and it is the fastest way to judge it. Connect your accounting software, let it read a night of your own overdue invoices, and read the drafts it writes. 7 days free, then £19 a month for the whole company. Drafts wait for you to approve, edit or skip. You can let routine reminders send on their own.
The only case study that counts is yours.
Connect your accounting software, let it read one night of your own overdue invoices, and judge the drafts it writes. 7 days free, then £19 a month for the whole company. Drafts wait for you to approve, edit or skip. You can let routine reminders send on their own.
Already using Harness and happy to be quoted? Email connor@heoka.co.uk and this page changes.